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Mary Simpson

Creative Director

Mary brings Connect’s campaigns, events and activations to life through creative direction, design and visual storytelling. Working closely with Megan and the wider team, she develops the visual concepts and details that turn a campaign idea into an experience people can see, feel and remember.

With 23 years of experience in design and marketing, Mary has worked across entertainment, performing arts, events, education and consumer brands. Her career includes roles with Sydney Festival and the Sydney Opera House, alongside freelance work for clients across Australia.

From campaign identities and event environments to illustration, signage and content, Mary has an exceptional eye for detail and a talent for making every element feel connected. She brings creativity, care and a sense of fun to the work, while keeping the audience and the practical demands of delivery firmly in mind.

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