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Waterfront Whale Tales Public Art Activation | Darling Harbour
CLIENT
PROJECT
SCOPE
Waterfront Whale Tales Public Art Activation | Darling Harbour
Promote visitation to Sydney Harbour Waterfront and showcase commissioned artists.
Media Relations
The Strategy:
• Media relations, press-ready assets, photo shoot of installations
• Stakeholder coordination with Crown, City of Sydney, Government Ministers
The Impact:
• Coverage on Channel 7 & 9
• Print and digital lifestyle/entertainment features
• Positive stakeholder engagement
• Increased visitation and awareness of the waterfront precinct
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